Monday, October 1, 2018

Monday Metrics: Pour Those Numbers on Me!

image from by Scout

My week review posts are too long, so I’m breaking it up into straight numbers and progress updates/plan adjustments.  Today is all about the results.   See the action plans I’m using to earn these numbers in previous posts.  Last Week’s 6 week Review!  and 8 Steps I’m Taking on Twitter.   

Twitter Analytics
I’ve been active on Twitter for 45 days. In the last 28 days I’ve had 340 posts, 600 profile visits, 108 mentions, and 75 new follows.

Conversion based on profile views is 12%.  This is a 7% drop in follow (I saw that 6 people had unfollowed me went from 525 total follows to 519).  What does this mean?  I’m not sure.  Could be that I’ve grown as far as my audience/interest allows.  Could be I had a lousy week on Twitterverse.  It’s something I must check in the long term.

My engagement is 3.2%.  It wobbles, but I don’t know I’ll break 3ish.  

post about 12 times a day.  I plan five posts and the others of responses or impromptu promotions.  Planning posts is still tricky.  Feels like I have little to “say” or I keep censoring responses.  Maybe I need to get back to being off the cuff?  

I broke 2,000 views for the second time on Thursday, but my following Friday, Saturday, and Sunday views were  under 1,000 (which I’m considering bad).  I wonder if people staid off Twitter because of the Judicial Court Trials or if my Tweets were subpar? I have 4 Tweets with over 1,000 views.  My engagement stats are all over the place. I can’t make sense yet over what people like and what they pass on.

Blog Stats

This blog continues to put in work.  I got 94 views last week spread across 10 posts.  It’s not brag worthy, but this is a personal blog with more impressions, personal plans, and results.  I don’t expect it to be a traffic generator.  There’s value and casual interest in how a fellow blogger/aspiring writer is doing, but I don’t think there’s much interest when I don’t have name recognition.

The North Alabama Writers’ Group blog has 18 views this past week.  We have 15 hits on my latest collection of Open Calls for Submission in Oct.  I’m pleased it’s gathered attention but disappointed my post asking how writers choose a genre for their book didn’t garner more attention, even though I’ve promoted it a few times.  

So talk to me!  What are your numbers?  What’s your social media strategy?  Are you counting anything else in your life and what does success look like?

Still need a number fix?  Compare this week to last week Sept 24, or go back further to reports on Sept 17th, or Sept 10th.  

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